Power Up Your Marketing with WhatsApp Business

By Countathon – Helping Zimbabwean businesses grow online

💬 In Zimbabwe, where mobile rules and personal connections drive business, WhatsApp Business isn’t just another app — it’s your next big marketing tool.

📱 Already on your phone? Then you’re halfway there.


Why WhatsApp Business Works for Zim SMEs:

Personal & Direct: Build real relationships through instant, friendly chats – more engaging than SMS and faster than email.
Low-Cost: Save big on advertising – WhatsApp lets you connect without spending a fortune.
High Engagement: Your messages get seen. WhatsApp open rates crush email.
Local Comfort: Everyone’s already using it. It’s where your customers are.


Top Features You Should Be Using:

🛍 Business Profile – Add your name, website, address & more = instant trust.
Quick Replies – Save time with canned responses (for FAQs, payments, etc.).
🤖 Auto Messages – Greet new customers or reply when you’re offline.
🏷 Labels – Stay organized with tags like “New Customer” or “Order Paid.”
🛒 Catalog – Showcase products/services directly in-app.


Countathon Tip for Zim Businesses:
👀 Use WhatsApp Status like a free billboard! Post specials, updates, and testimonials daily – no DM required!


Take Action Today:
👉 Download WhatsApp Business, set up your profile, and try out Quick Replies & Labels.
Your customers are already on WhatsApp — are you meeting them there?

#ToolTuesdays #CountathonTips #WhatsAppBusinessZim #DigitalMarketingZim #ZimSMEs

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